|
IMAGINEER FOR FOODSERVICE MANUFACTURERS
The Imagineer Group (founded 1997) division of The Restaurant Growth Group is a foodservice strategic marketing services firm designed to assist food and foodservice manufacturers and their national account sales organizations. We are a group of seasoned foodservice professionals uniquely offering your products as a value added service to chain restaurants (It’s not just the food, it’s the support!). We provide strategic assistance by:
| • |
Integrating ourselves into your business |
| • |
Providing you a realistic and unique perspective to your business and the industry |
| • |
Opening up new doors for you |
What We Do
| • |
Utilize quantifiable market research (primary and secondary) to provide innate industry and competitive intelligence |
| • |
Find holes in your customer's menus |
| • |
Position your product on unique platforms |
| • |
Provide menuable concepts and solutions |
| • |
Provide the tools for intelligent selling |
| • |
Structure operator presentations based on research findings |
| • |
Leverage the proper promotional tools to help you drive a chain's business and get your product “pulled” by the chain's guest |
| • |
Transform your salesforce into a unique resource and bring your company to the unique position of “Trusted Advisor” |
Our Foodservice Expertise
| • |
Culinary |
| • |
R&D/Product Development |
| • |
Marketing |
| • |
Market Intelligence |
| • |
Marketing Services |
| • |
Sales Promotion |
| • |
Chain Diagnostics |
| • |
Sales |
| • |
Manufacturing |
| • |
Supply Chain |
| • |
Purchasing |
| • |
Foodservice Commercialization |
What You Can Expect
The results of your organization, products and expertise and our assistance, programs and solutions will:
| • |
Open up new sales opportunities |
| • |
Sell more product to your target |
| • |
Drive your customer's traffic |
| • |
Raise your customer's guest check averages |
| • |
Help to insure your customer's guest visit continuity |
| • |
Enhance your customer's guest overall dining experience |
| • |
Let you own new drivers to penetrate your customer's business on a variety of levels |
Long term, you will enhance your position on the sales pyramid over your competition. You'll be known as a “Valuable Trusted Advisor” helping to build you customer's business and insuring yourself years of solid relationships.
|
